//// SharpMotion :: Portfolio - We Care for CityU Sports

We Care for CityU Sports

Website Design

ABOUT

City University of Hong Kong (CityU) has nurtured thousands of outstanding student-athletes over the years, and now has over 400 athletes in 18 sports events. CityU is “One of the Best Universities in Sports” among 13-member tertiary institutions in Hong Kong, and the only University that has captured Double Champions for 9 times Grand Slam in the USFHK Sports Competitions.

The “We Care for CityU Sports” campaign aims to nurture the growth of their full-time CityU student-athletes in personal, academic, and career development, by providing adequate support through volunteer services and donation to them. All supporters of the University are cordially invited to take part in the campaign.

DESIGN CONCEPT

The motif of “three.js” animation is inspired by the polygon of CityU logo element, with a vibrant colour scheme adapted from the corporate identity system. The motion graphics create a visual metaphor of “Converging the dynamic of sports teams” as well as the connotation of “Every little makes a mickle”. Finally, it illustrates an objective of encouraging the myriad alumni to continually support the student-athletes through donations and volunteer services.

//// SharpMotion :: Portfolio - iBigHealth

iBigHealth

Website UI & Visual Design

ABOUT

Founded by professionals in medical technology and information technology, iBigHealth is committed to creating new values for the premier smart healthcare platform. They believe disease prevention is the first line of defense for in healthcare. By creating a collaborative health data bank, iBigHealth provide real-time health status analyses, health forecasts, and most importantly, alerts on potential health risks. The more the people sharing data in iBigHealth, the greater the value of data. New insights derived from big data will bring a positive change to health autonomy, familial disease prevention and community care, so anyone can safeguard themselves and their loved ones.

//// SharpMotion :: Portfolio - Marco Polo German Bierfest 2018

Marco Polo German Bierfest 2018

Infographic Design

ABOUT

Celebrating Oktoberfest in style at the Marco Polo German Bierfest 2018, where guests can nosh on classic Bavarian dishes like crispy pork knuckle and pretzels, then wash it all down with Erdinger beer. German folk band Die Notenhobler set the mood with their rousing tunes and raucous drinking games. Already 27th anniversary since its inception in 1992, it has evolved to become one of Hong Kong’s longest-running outdoor Oktoberfest event.

PROJECT AIM

Being one of the official sponsors, Lufthansa Group and Munich Airport (5-Star carrier and airport nominated by Skytrax respectively) aimed to boost ticket sales and promote their social media channels during this exclusive gastronomic event. Targeting fun-loving guests who appreciate German culture with an eye to quality, an infographic backdrop has been designed to lure passers-by with a vibrant palette which set a welcoming and humorous tone to voice. Visualizing the details with an array of famous landmarks featuring Reichstagsgebäude, Brandenburger Tor, Kölner Dom and Schloß Neuschwanstein as well, the illustration also emphasizes Airbräu – the only airport brewery in the world, with its special beer “Gaudium” offered only at Munich Airport.



Infographic Design


Booth Standee



Booth Backdrop

//// SharpMotion :: Portfolio - iBigHealth

iBigHealth

Website UI & Visual Design

ABOUT

Founded by professionals in medical technology and information technology, iBigHealth is committed to creating new values for the premier smart healthcare platform. They believe disease prevention is the first line of defense for in healthcare. By creating a collaborative health data bank, iBigHealth provide real-time health status analyses, health forecasts, and most importantly, alerts on potential health risks. The more the people sharing data in iBigHealth, the greater the value of data. New insights derived from big data will bring a positive change to health autonomy, familial disease prevention and community care, so anyone can safeguard themselves and their loved ones.